Every now and then an entrepreneur will make something for me that will totally blow my mind. For example, not too long ago, the amazing DuoApps boys in Corsica reached out and said they would make me an iPhone app. To be totally honest, I have no idea if anyone in their right mind will ever actually download it (maybe, since it’s free!) but I was totally touched by this. Plus, what better way to get in good with a blogger that totally flatter her ego (yes, we love our egos)?! You can also check out GoodBarber, their apps maker shaver.
To: Blogger. With Love, Startup.
Bloggers can sometimes get treated very strangely by different startups and entrepreneurs. Some people write “thank you” for an article, and some people do not. Honestly, it don’t really influence what I think of the product. But sometimes, if people don’t take the time to follow-up with so much as a Tweet or a 1-line email, it can influence what I think of the team. Then again, there are times when I actually need to thank the poor entrepreneur or investor for actually taking the time to answer my questions and care what I’m going to write. So it goes both ways.
“You” aka this is how it works.
I find that a lot of the time, entrepreneurs really want to get journalists to use their product and understand the experience – but they’re not always sure how to go about doing it. I’ve had people take a wild guess at a topic I may like in order to demo a product (oddly enough “shoes”, which is not really my favorite topic of conversation). But one tactic that (sadly) works is actually appealing to a journalist’s ego.
French startup Wozaik – back when it was a dynamic book marking service (actually, not so far off from Pinterest) – had demonstrated their product by building a page with content I had written. Naturally, it inclined me to share it. The same can be said for caricature platform, Artistoon, who sent me this lovely Disney portrait of myself (image above) as sketched by one of their artists after this article that I wrote for them. It was a great way to demo what the service was all about – and say thank you.
Now, the logo.
Now, I had been toying with the thought of a TechBaguette logo for some time but never actually went through with anything. I have used crowd design platform Creads in the past for TechCrunch France events (see the lovely Recipes logo here) and for other sites in the past. I’m a huge fan. But out of no where, the founder of interactive 3D content platform Sketchfab, decided to make me this awesome logo below – complete with baguette USB key (I’ll need to get one of those made). Anyway, once again I’m truly flattered and I’d love to know what you guys think!